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The Brick Campaign is a joint effort between the Pasadena Tournament of Roses Association and the Rose Bowl Legacy Foundation, the Rose Bowl’s 501(c)3 non-profit fundraising organization committed to preserving the history of the Rose Bowl Stadium and ensuring its viability for years to come.

Both the Tournament of Roses and the Rose Bowl Legacy Foundation are organizations comprised of community volunteers and local citizens dedicated to the effort to maintain the Rose Bowl Game, and its home of nearly a century, the Rose Bowl Stadium, as a legendary home for college football.

The Rose Plaza is designed to allow all community members and stadium and Rose Bowl Game fans to celebrate the “Granddaddy of them All®” and forever hold a symbolic spot at America’s Stadium. All bricks directly support the improvement of the Rose Bowl Stadium.

*The Rose Plaza is located directly in front of Gate A, the main entrance to the Rose Bowl Stadium

Brick Options: This program has a limited number of bricks available for purchase. All bricks are on sale to the general public and purchasers will have the option of having their brick uniquely inscribed with a personal message and/or school logo, as well as ordering a replica brick for the home or office.
Pricing varies depending on brick size and location.

*Gift certificates are available.

The proceeds from the Brick Campaign will enable the Rose Bowl Legacy Foundation to continue to provide the funds needed to renovate and support capital improvements that beautify the Rose Bowl Stadium for years to come.